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No Hassles - Just Good Service


Marleen Wholesalers Ltd. is a family business that has been in operation for almost 50 years. Established in 1968, we have developed a reputation for excellent service and fast delivery. Over the years business has changed dramatically, during this time Marleen Wholesalers has been able to uphold the old fashioned values of good, friendly service and fast delivery, but have by no means stood still.

We have developed from a small regional wholesaler that served only the South Island of New Zealand to a strong leading national provider of Wholesale Bicycle Parts and Accessories. We are now the number one choice of a large number of bicycle retailers and are a strong supplier of choice throughout the entire country. Our ability to provide fast, efficient supply of product, along with our wide range of Parts and Accessories has lead to dramatic growth over the years.



Our team of staff includes management, customer support, accounts, marketing and design, warehouse staff and sales representatives. We are dedicated to providing a fun and rewarding workplace whilst maintaining the highest standards of service for our customers. Our sales staff are our key first-line-of-contact with all our customers. New Zealand is covered by our travelling sales team. Our sales staff are willing to go the extra mile to provide training, service and sales support. This team is supported by an internal sales team of five based at our Christchurch HQ. The main aspect of our business that has proved successful in our market place is a commitment to excellent service and the uncompromising ethical values that our business is built on.




Marleen has a reputation for supporting our products from the very first time we introduce them to the marketplace. We ensure great sales support information, product training and extensive after-market support plus fast and efficient processing of credit/warranty claims. We have also built a reputation for providing excellent service to our customers; our customers needs come first - and that's why they choose us.


Our extensive range of product reaches over 10,000 lines. We are determined to be the one-stop shop for bicycle retailers in the general day to day workshop and retail requirements. We believe in supporting the broad product mix needed on an everyday basis in every bicycle shop. Maintaining this broad product mix has led to the development of excellent stock control and product management systems to efficiently store and deliver our product range. In addition to our standard parts and accessory lines we are also distribution agents for leading brands such as Maxxis, BBB, CST, Park Tool, iXS, Spank, Norco, Felt, Bellwether, Profile Design, Prologo, Magnum, Joe’s, Praxis, Pilo, Tektro and our own in-house brand, Ontrack. With the new addition Evoc, we will be expanding our market reach to the snow, travel and photo industries.