Search Marleen logo Marleen logo
Map marker Where to buy

About All Mountain Style

AMS design, make (locally) and sell benchmark products driven by innovation, design and high quality for passionate mountain bikers. is a trademark from Niche Commerce, S.L. from Barcelona (Europe). They design, and develop their own products, for the hobbies they're passionate about, and manufacture them in exclusivity using local manufacturers as they strongly believe in re-industrialization and the makers movement.

Xavi, born in Barcelona, is a 35 year old economist and expert in business development with more than 14 years experience. His life is all about sport and he loves cycling, trailrunnig and swimming (no matter the season.) Carles, born in Barcelona, is a 41 year old mechanical engineer, and expert in Product & Business Development with more than 15 years experience. He loves mountain biking, specially Enduro, as well as trailrunning, and Stand Up Paddle Surfing. 



"Every product we develop is the answer to a problem we, our friends, customers or riders face while practicing the sport we love: mountain biking. Our obsession to build innovative and cool products drives us forward every single day. We have a strong background and professional experience in engineering, product development, project management, innovation, business development, entrepreneurship and financials." - Xavi and Carles AMS founders.